The Rebel Bounty Draw for 2021 is now closed, and it has been a resounding success, for which Cork GAA needs to take considerable credit.
Cork clubs have netted €1.9m from the draw, a figure that led Cork GAA CEO Kevin O’Donovan to label the fundraiser an “incredible success”.
The Rebel Bounty, draw was launched on the 4th of December 2020 last. It gave the 259 GAA clubs in Cork, an opportunity to raise funds, while also raising cash and support to fund the preparation of Cork GAA Teams.
The bench mark for Killavullen GAA Club, in line with all Junior Clubs in Cork, was 55 ticket sales @ €100 each, which goes directly to Cork GAA and any advance of sales of that number of 55, stays entirely with Killavullen GAA Club. Killavullen GAA Club had 104 members of the old County Board draw in 2019 / 2020.
Killavullen GAA club was utilizing the draw to raise some funds, for the following activities;
- Improve the lighting in Pitch 2, so that more teams can utilize the fantastic grass based surface especially in the winter months, when daylight fades early.
- Prevent rainwater from the Hill in Killavullen running into the sand based training area and car park.
- Clean and re-seed the lower bank of the main field, after removal of the diseased Leylandii trees.
More long term, Killavullen GAA Club intend to investigate the potential for the following more strategic projects, and need to have a healthy cash reserves to carry out any of these actions.
- Additional Two Dressing Rooms so as to have changing facilities / welfare units for t he increased playing cohort, both male and female in Killavullen GAA Club grounds.
- Provide an additional Astra Turf training area, separate but adjacent to the existing unit to cater for larger training pods and usage.
- Investigate options in the environs of Killavullen Village for an additional pitch, to purchase so as to supplement our existing arrangement.
The target set by the Club Secretary 2021, Joe Howard is 200 ticket sales, which would result in a net benefit to Killavullen Club of €14,500
Joe said, “It is vital that, that GAA community in Killavullen support this, very vital initiative, as club funds have been eroded during the Covid pandemic, with no golf classic in 2020 and suspension of the Local Lotto. Killavullen GAA does not want to see any deterioration of their facilities, or to drop back in its support of coaching programs in the club and both local schools, but funds do need to be raised to replenish the coffers for 2021, and for the incoming new chairman, Finny Magner to have funds to realize their ambitions for the club in 2021 and beyond.”
So how have we fared,?
Killavullen GAA Club, devoid of its weekly lotto due to the Level 5 restrictions on persons meeting up, and thus its main income stream, set themselves a very ambitious target of 200 units in the revamped Cork GAA Rebel Bounty Draw.
That target seemed far-fetched when we set out at the start, with 104 participants from 2020. But, juvenile parents were asked to contribute, a letter was sent to all parents, setting out our stall, and a greater participation rate from our junior players sought. Our supporters and friends of Killavullen GAA, at home and abroad were asked, if they want to participate.
We are glad to report, that we have met that target of 200 sales which is phenomenal, we didn’t just surplus the target, we smashed it out of the water. As of the 25th of March, at the closing date, we have 221committed persons, to the draw, which is incredible.
The draw in its current guise suits Killavullen, we are a very progressive and motivated junior club, which has plans to improve. Improve on the playing field, improve our facilities and improve our administration.
We are obligated to give €5,500 to Cork GAA, who put up all of the prizes, nearly Half a Million, spread out over 12 months, and once that target of 5.5K was achieved, and all other moneys stay with Killavullen Club.
Rebels Bounty Brochure.pdf
So what worked for us?
Some observations –
- We added 123 new members, which is fantastic
- 38 people choose to utilise the Cork GAA Website for their payment options
- 17 persons paid through the Killavullen GAA website
By increasing our cohort of sellers, that was the big difference, and the media campaigns etc, with Letters to the parents / What’s App messages / and reaching out to others in the parish. Ultimately, we need to get people more invested in our club, but to make the GAA club meaningful to non GAA players.
- Facebook and Tweets are now more effective, than articles in the papers.
Some other observations would be that the format of the draw was a big incentive to a club like ours, everything about 55 sales was ours to keep. Now we must work hard to retain, and grow these sales, for next year. There are opportunities, if we want to grasp them.
Thank you, for your continued support